Dampak Media Sosial Tiktok @visionid terhadap Perilaku Sosial Fans Olahraga Sepak Bola (Studi Kasus pada Mahasiswa Ilmu Komunikasi Angkatan 2020)

REDA, Samuel Sanfius (2025) Dampak Media Sosial Tiktok @visionid terhadap Perilaku Sosial Fans Olahraga Sepak Bola (Studi Kasus pada Mahasiswa Ilmu Komunikasi Angkatan 2020). Undergraduate thesis, Universitas Katolik Widya Mandira.

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Abstract

Soccer is a sport that uses the feet to play a ball. This study aims to determine the impact of using Tiktok social media, especially the @visionid account, on the social behavior of football sports fans among Communication Science students class of 2020 at Widya Mandira Kupang Catholic University. This research uses a qualitative approach with a case study method. Data collection was done through interviews, observation and documentation. This research uses George Herbert Mead's symbolic interaction theory with three main concepts, namely: self, mind, society. Research results showed that Tiktok users influenced the social behavior of football fans through strengthening their identity as fans (self), increasing new knowledge about tactics and strategies in football games (mind), and forming interactions with fellow fans through comments and messages (society). However, this platform also triggers emotional provocation due to negative comments that can affect competitive dynamics between fans.

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